What do I need to do to sell products from my Xpress site?
All Xpress sites have e-commerce capability (though adding a shopping cart necessitates an additional setup fee). Beyond obtaining your Xpress site, there are a few additional things you will need.
1. Merchant Account
A merchant account is what allows you to accept credit cards. It is a special account with a bank, and it requires a special approval process. If you want to sell things from your Xpress site, you will either need a merchant account or you will need to work through a third-party (like Paypal) who will accept credit cards on your behalf for a commission on each sale. We would be happy to connect you up with a partner who can provide a low-cost merchant account for you. If you would like your Xpress site to integrate with Paypal, it won't be a seamless connection, but we can set that up for you.
2. Gateway Service
If you are selling high-volume from your web site, you may want to automate the transaction process. A gateway is the middle man between your Xpress site and your merchant account. This service allows for the site to book a transaction in realtime, and validate a card. If the transaction succeeds, the money will be deposited into your merchant account. If you are selling a high volume of products, this would save you the trouble of processing each order manually. The Xpress shopping cart supports multiple gateway services, including PayPal's Payflow Pro, Authorize.Net, and CyberStore. Your merchant services provider can help you secure one of these.